Tuesday 8 November 2016

Tuesday 8th November: Lazy Oaf 15th Anniversary Lazy Land Exhibition










Lazy Oaf celebrated their 15th Anniversary with their own theme park style exhibition at Protein Studios with a bespoke inflatable face over the massive warehouse shutter entrance.  It all began when illustrator Gemma Shiel started making silly t-shirts to sell online whilst studying, and has now found herself with an international superbrand.  From early on she established the fun, non-conformist label with a shop in Carnaby Street and has never looked back.  The birthday selection re-visited some classic designs with a new tshirt under the name "Lazy Land" launching with this pop-up show.  Gemma's drawings were made life-size in sculptures and props around the gallery to display the garms and accessories including this hat which will relate to all fellow followers of the Lazy Oaf lifestyle.......

Shop the collection with the Mickey Mouse cursor here

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